This article was adapted with permission from a talk Pentagram partner Natasha Jen gave for the MA Design Research, Writing, and Criticism Department at the School of Visual Arts in New York. Read a ...

Which companies do design thinking the best? Design thinking is a relatively new approach to the likes of product delivery.

With The Design of Business, Roger Martin demonstrates how companies can successfully adopt the methodologies and perspectives that designers use to solve problems and run more efficient, effective ...

Design thinking is a powerful process that requires a growth mindset to develop inventive solutions. An inquisitive mindset and desire to seek new learning are necessary for design thinking. Design ...

The perspectives on AI in popular imagination have ranged from a useful tool to a threat, from optimistic to downright dystopian. While things are considerably less dramatic in real life, we would do ...

In 2014, Apple generated almost $5,000 in sales per square foot of retail space in the United States, making it the leader among retailers when it comes to sales per square foot. The company forayed ...

Jazmine was a thoughtful and curious student who worked hard to earn good grades at her San Francisco Bay Area public high school in hopes of attending college. “Being blind meant that it took me ...

This clear, organized process can help teams break free of a variety of human tendencies that get in the way of innovation. For business leaders, the struggle between efficiency and innovation is ...