Meta is once again going after revamping Instagram's recommendation algorithm to boost original content and penalize accounts ...

Instagram has altered its core recommendations algorithm, extending its originality guidelines to discourage aggregators from reposting others' content across a wider variety of display formats.

When Charli xcx turned a simple aesthetic experiment into a cultural “Brat Summer” takeover on Instagram, she had the algorithm to thank. With 500 million Instagram users vying for attention daily, ...

In 2025, the Instagram algorithm has become more advanced than ever, using artificial intelligence and machine learning to decide what content users see in their Feeds, Reels, Stories, Explore pages, ...

Instagram will no longer recommend accounts that primarily repost others’ photos or carousels, extending originality protections already in place for Reels. The change aims to reward creators who ...

When Instagram launched Reels in 2020, the app was angling to compete with TikTok in the short-form video space – what it didn’t anticipate was the vast proliferation of aggregated content. As larger ...

Crack the code of Instagram’s 2026 algorithm with insider secrets and proven IG engagement tips to maximize your content’s reach and visibility. Pixabay, ALUREAN Instagram's algorithm has always been ...

When social media first became popular, it was pretty simple. Whether it was Facebook, Instagram, or Twitter, the people in your network posted their thoughts and you were able to read them. Then, ...

The new Instagram feature reveals what the algorithm thinks you like and lets you adjust it, reshaping how content gets recommended on Reels. Instagram launched Your Algorithm in the U.S. today, a ...

Jake Peterson is Lifehacker’s Tech Editor, and has been covering tech news and how-tos for nearly a decade. His team covers all things technology, including AI, smartphones, computers, game consoles, ...